The end of July marks the 100 year anniversary of Ford’s first pickup hitting the road. In 1917, Ford stepped into the relatively untested waters of pickup truck production, and set the Ford Model TT upon the market. It was incredibly popular among American consumers. Henry Ford had observed the clear desire for a pickup truck among consumers, and had set about having one specifically manufactured. In fact, many consumers were having their cars modified in order to serve as a truck.
Like modern day pickups, the Model TT proved versatile for its day. However, Ford had originally constructed the vehicle with the idea of it being used for farming. Even today, Ford pickups have a strong place among farmers and ranchers, however, they are incredibly popular among average consumers.
It is believed that the pickup started to become a daily family vehicle during the Great Depression. By this point, Ford had delivered the Ford AA, an improved larger truck. The Great Depression forced families to drive their truck across country, and the sentiment seems to have stuck, as trucks are commonly used outside of field and farm work today.
The Ford pickup has come a significant way since the first Ford Model TT was released 100 years ago. The Ford F-series was derived as a direct descendent of the Model TT, and has become incredibly popular. In fact, since its founding in 1948, the F-series truck has sold over 40 million vehicles.
This makes the F-series pickup the best-selling American vehicle ever. It is an icon of the country, with a very loyal customer base. In its hundred year history, the Ford pickup has become a staple on American farms and driveways, with a storied history that surpasses all other vehicles of its kind.
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