In 2024, Ford is taking Mustang ownership to the next level by offering a range of exciting experiences, including on-track driving courses, lifestyle events, and a new online community for enthusiasts.
For those lucky owners of the latest seventh-generation Ford Mustang Dark Horse, there's an exclusive opportunity that's sure to get your heart racing. The Dark Horse Track Attack at the Charlotte Motor Speedway is designed to push your Mustang Dark Horse to its limits under the guidance of world-class high-performance driving instructors.
One of the highlights of this experience is the remarkable 3:1 attendee-to-instructor ratio, ensuring personalized attention. The program includes sessions on the skid pad, autocross, and the iconic Charlotte Motor Speedway Roval. Imagine the thrill of taking your Dark Horse through its paces on a world-renowned track!
The event kicks off with an elegant evening reception at the CMS Champion's Club, offering a stunning view of the track. The following day is packed with classroom instruction, on-track practice, and an opportunity to master the Dark Horse's no-lift-shift system. You'll also get to test your skills with lead-follow lapping sessions on the challenging Charlotte Roval, followed by a heart-pounding hot lap with the instructors behind the wheel.
This incredible experience comes as a complimentary addition to your Mustang Dark Horse purchase, with only transportation and lodging as additional expenses. Registration for the Dark Horse Track Attack program opens in January 2024, so mark your calendars and get ready for the ride of a lifetime.
The Ford Mustang community has always been a tight-knit group of passionate enthusiasts, and Ford is committed to nurturing and expanding this family. In 2024, Ford will introduce a range of new experiences designed to bring Mustang owners closer together, both on and off the track.
For Mustang EcoBoost and Mustang GT owners, there's an exciting opportunity to experience track instruction at the renowned Ford Performance Racing School at Charlotte Motor Speedway. This program mirrors the Track Attack experience for Dark Horse owners but is tailored specifically for EcoBoost and GT variants. What sets this program apart is its customizable format. Mustang owners can choose their own adventure, whether it's drifting instruction, track driving, line-lock burnout classes, or other thrilling options.
Ford is also introducing a new digital portal that serves as an online hub for Mustang enthusiasts. This platform will allow owners to learn more about their Mustangs, engage in discussions, and interact with fellow fans from across the country. It's a place where knowledge, experiences, and stories about Mustangs can be shared, fostering a sense of camaraderie among enthusiasts.
For those who prefer in-person interactions, Ford has organized a series of roving events that will take place in 10 major U.S. markets. These events will coincide with major automotive, lifestyle, and motorsports gatherings, giving Mustang owners the opportunity to come together and celebrate their shared passion. Whether you're interested in the latest automotive innovations, lifestyle trends, or motorsports action, these events will provide a perfect platform to connect with other Mustang fans.
Mustang Brand Manager Joe Bellino sums it up perfectly: "Ford Mustang fans make this car what it is—a global icon for performance and excitement. And now, we're giving owners a chance to connect regardless of distance and share their passion."
2024 promises to be an exhilarating year for Ford Mustang owners. With the introduction of the Dark Horse Track Attack, destination driving events, a vibrant online community, and cross-country gatherings, Ford is taking Mustang ownership to new heights. It's not just about owning a car; it's about being part of an unforgettable community united by a shared love for performance, style, and the iconic Mustang spirit. Get ready to rev your engines and embrace the next chapter of Mustang ownership like never before.
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